The case report Essay Example | Topics and Well Written Essays - 2250 words

The case report - Essay Example It is an intentional and goal oriented programme. Change can also be unplanned. This is when an organisation is forced by circumstances to change some or all of its processes, strategies, systems or any aspect of its operations in order to remain in operation or perform better. In this case change is reactive. Apart from whether change is planned or unplanned, there are also different perspectives on the nature of change process. The planned approach assumes that the change process is linear and carefully crafted with several identifiable steps, which follow, in a sequential order. Another perspective, however believes that this linear, orderly fashion does not suit the complex and rapidly changing environment in which businesses operate. There is the issue of the locus of emphasis in initiating and implementing change programmes. Three schools of though have also emerged in this regard. There is the Individual Perspective School which believes that the locus of change should be the individual. The Group Dynamics School believes that organisational change should best be achieved through groups and that behaviour of individuals should be changed by influencing group norms, roles, and values. Then the Open System School sees organisations as consisting of several systems and also being parts of the larger system. Thus the internal subsystems interact among themselves while the organisation as a whole interact with the external environment. Changes in any parts of the system affect the other subsystems and also the general performance. TERMS OF REFERENCE: Report how to manage change for a case company Type of assessment - Individual Draft a job description advertising for a change agent suitable for this case organisation. From the points raised by the General Manager, Steve Humphries, it would be good to look at the following areas, which will form a yardstick on which basis decision as to whether or not change is necessary can be taken, what type of change, when and how. Let us look at the strengths of Polyflow Plastics & Packaging Limited: [1] Good contract from established customers [2] Sub-contracts from fellow competitors in the industry [3] Contacts all over London and South East [4] Customer satisfaction due to personal attention by the MD [5] Experienced workers [6] Big market in the packaging products line From the above, it can be noticed that presently there are good contracts both from organisations [established customers] as well as from competitors. From all indications, this has boosted the earnings of the organization and makes

Market Structures Essay Example | Topics and Well Written Essays - 750 words - 2

Market Structures - Essay Example Monopolistic competition along with oligopoly constitutes the structure of imperfect competition. Firms that are imperfectly competitive offer many products. The products are offered at administered prices. The price changes are costly and slower. The prime prediction of the theory of monopolistic competition is that firms will produce at the level where marginal cost equals marginal revenue in the short run. However in the long run, the firms will operate at zero profit levels and the demand curve will be tangential to the average total cost curve. The figure shows the marginal cost curve for the monopolist (MCsm) for the short run. MCsm is the summation of the short run supply curves (SRSc) in the competitive market. The loss of producers’ surplus (area B) and consumers’ surplus (area B) arises from the profit maximizing decision of the monopolist. A monopolistically competitive firm can operate above the level of normal profit. The above figure represents the economic loss for a monopolistically competitive firm. For a monopolistically competitive firm economic profits are zero and at equilibrium average total cost equals price. Both the firms in monopolistic competition and perfect competition are able to zero profits in the long run. It is possible for a firm operating in the monopoly market to acquire economic profits in the long run. The price is greater than the minimum point of Average total cost curve in the long run but in perfect competition price equals minimum of average total cost. In perfect competition price is lower and output is higher than monopolistic competition. A form of market where the industry is dominated by small number of sellers is called oligopoly. Each oligopolist is aware of the market conditions as few sellers are present in the market. The decision of one firm can influence or are influenced by other firms. The responses of the participants of the market are taken into account in